About Us
Driven by Vision, Built on Values
At VR Group Australia, we are a proudly established multi-sector enterprise committed to delivering excellence across food, retail, and construction. What began as a single retail venture has grown into a trusted network of brands known for quality, consistency, and a deep connection with the communities we serve.
Our portfolio includes a mix of restaurants, supermarkets, and fast-service businesses — each built on strong values, thoughtful leadership, and a passion for service. We focus on creating reliable, everyday experiences that people appreciate and return to.
With steady growth, a clear vision, and a results-driven approach, VR Group continues to expand its footprint across Australia, building businesses that not only perform — but also inspire lasting trust.
Our Industries
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We bring people together over great food. Our portfolio includes Patony Pizza’s bold slices, Godfathers Restaurant’s comforting Italian fare, and Henry Hurst’s seasonal charm. For quick, flavorful meals, we proudly partner with Nando’s, Oporto, and SpudBar. Together, these trusted names make VR Group Australia a leading force in food and hospitality across Melbourne and Tasmania.
Our retail brands are trusted for convenience and quality. IGA St Kilda and IGA Invermay serve their neighborhoods with fresh produce, daily essentials, and customer-first service. At VR Group, our supermarket experience is rooted in community care, reliability, and the promise of a better shopping experience.
Through VR Constructions, we build more than structures — we create future-ready spaces. From commercial developments to community-focused projects, we combine innovation, durability, and sustainability. Our goal is to construct environments that support both business growth and community living.
Our Journey
From Local Beginnings to Trusted Brands Across Australia
VR Group’s journey began with a simple vision — to serve communities with heart and build businesses that matter. What started as a single retail venture in 2017 has grown into a multi-industry success story spanning restaurants, supermarkets, franchises, and development projects across Australia.
From managing our first IGA Xpress store in St Kilda Road to opening popular restaurants like Patony Pizza and Henry Hurst, every step has been driven by commitment, hard work, and a strong belief in doing things the right way.
Over the years, we’ve expanded into new locations, embraced trusted franchises like Nando’s and Oporto, and built a reputation for delivering consistent quality and customer-first service.
Today, with a team of dedicated leaders and a growing footprint, VR Group Australia continues to evolve — staying rooted in our values while always looking forward to what’s next.
VR Group Australia – Your Nationwide Partner in Food, Retail, and Construction Solutions.
Our Story
VR Group began with a single dream: to build businesses that put people first. What started as one local venture has evolved into a diversified group with operations across Melbourne and Tasmania. Over the years, we’ve grown organically, with each new venture rooted in a deep understanding of community needs.
Key Milestones:
Launched our first food outlet in Melbourne
Expanded into supermarkets with IGA in St Kilda Road and Invermay Road
Built a loyal customer base across over 8 business locations
Served 5,000+ customers every week through consistent service and quality
Our Mission
To enhance everyday life through dependable, high-quality food, retail, and service experiences.
Deliver excellent service at every customer touchpoint
Maintain consistency and quality in every brand we manage
Foster long-term community trust and engagement
We believe in building lasting relationships with the communities we serve through trust and engagement.
From product offerings to store environments, we constantly strive to exceed expectation
Happy Customers Served
Locations across Australia
Years of Business Excellence
Industry Awards
The People Behind VR Group’s Success
Prajjun Reddy Nelakurthi is a finance and operations professional with a Bachelor's in Electronics from JNTU and a Master’s in Information Systems from La Trobe University, Melbourne. He began his career at 7-Eleven and Domino’s, gaining key experience in customer service and retail operations. In 2016, he launched his first business with Australia Post in South Australia, and in 2017 co-founded IGA Xpress on St Kilda Road. As Director – Finance, he now leads financial strategy and plays a key role in VR Group’s Australia multi-industry growth across Australia.
Prajjun Reddy Nelakurthi
Sree Harsha Reddy Mangammola is a strategic entrepreneur with a strong academic foundation in Electronics and Information Systems, holding degrees from JNTU and La Trobe University. His early career at 7-Eleven and Liberty Fuel Station provided valuable experience in operations and customer service. In 2016, he began his entrepreneurial journey with an Australia Post contract in Shepparton, Victoria. Today, as Managing Director of VR Group Australia, he leads operations, legal strategy, and franchise development—driving the group's expansion across food, retail, construction, and international ventures.
Sree Harsha Reddy Mangammola Managing Director | VR Group